Pricing often attracts people from other departments that offer unsolicited advice...

Research & Best Practices To Get More From B2B Pricing

Pricing seems to attract people from other departments that want to offer unsolicited (and often ill-informed) advice.
Here's how to handle it →

If you're tired of delivering "slaps on the wrist" that don't change salespeople's behavior in the slightest, give this technique a try.
It almost always works →

Pricing has a huge influence on profitability, so getting your customers to pay even just a little bit more can give your bottom line a tremendous boost. But you shouldn't have to handhold every transaction.
This is how to make it happen →

Know the pricing strategies that work...and which ones to avoid. Get access to the PricingBrew Journal--full of guides, tutorials, research & on-demand webinars (and new content each week). Join thousands of your peers and subscribe.

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How do you identify the candidates with the raw materials to be most successful? Discover the 7 most important attributes you should be looking for, along with the 3 technical pricing concepts that are huge differentiators.
The best pricing people have these 3 dimensions →

As scientific principles go, Brandolini's law may not be among the best known. But you have almost certainly seen it in action.
It has a huge impact on pricing teams →

Configured and custom products present major pricing challenges. Even a few options can generate hundreds of combinations. How do you price products that you may have never sold before (or may never sell again)?

In our next live webinar, we'll discuss how to effectively price configured products and ensure your costs and margin targets are covered. We'll explore how to manage product configurations while maximizing profit and perceived value. And we'll share tips on analysis, technology use, and organizational adoption.
Sign Up For Thursday's Live Webinar →

Surprisingly, some of the "standard" pricing strategy options are extremely dangerous. Some of them actually work really well...and others can destroy your margins.
Know which ones will fail →

It's not unusual for companies to ask for our perspectives on where the pricing function should be organizationally located. Of course, the question is not an easy one to answer.
We investigated the various options →

PricingBrew | June 30, 2022 - Live Training Webinar

ShipIntel | Miami, FL

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The PricingBrew Journal is an online publication focused on best practices and research into business-to-business pricing. With a multitude of tools and resources available at PricingBrew.com, our research team is dedicated to publishing practical approaches, pragmatic advice and revealing what works (and what doesn't) to improve margin and pricing outcomes.

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